As a cousin to the Aloe Vera, Agave flourishes in harsh desert climates by producing a highly nutritious sugar that maximises every bit of moisture from its surroundings. This keeps the plant hydrated even during prolonged periods of drought. Agave sugars provide the same healing and protection properties for hair by locking in moisture, strengthening the cuticle and essentially healing breakage. A unique ingredient that helps make hair visibly stronger, shinier and healthier.

Algae extract is a natural extract is taken from seaweed. It is a fantastic source of fatty acids which help to strengthen the hair follicle and reduce breakage. Algae is also mineral and protein rich, make it great for supporting the growth of strong healthy hair.

Allantoin is a great anti-irritant reducing redness and helping the scalp to feel relieved and refreshed. It nourishes and conditions, helping to relieve or prevent a dry and itchy scalp.

First cultivated thousands of years ago, Sweet Almond Oil is extracted from ripe seed kernels after they have been dried, crushed and cold pressed. It has been used in many ancient cultures for their healing and health properties, many of which benefit the hair! As an emollient it softens the texture of hair, making it easier to comb and style so your hair is less prone to breakage and split ends. The high protein and Vitamins A, B and E content also revitalises dull hair to give it that sweet shine.

The Aloe Vera plant is commonly found in tropical climates and has been used for centuries as a healing, medicinal plant. The juice is extracted by crushing and grinding the leaf of the Aloe Vera plant, followed by a process of purification and filtering. The end product is full of natural vitamins and enzymes that help remove the dead cells from the scalp, balance out the hair’s pH to retain moisture and promote overall hair health.

Angelica Root Extract is used in scalp and haircare as an anti-inflammatory and antimicrobial. It’s also thought to help boost circulation of the scalp, which in turn means healthier hair.

An apple a day keeps the doctor away, or so they say! Apples are rich in nutrients including Vitamins A, B2, C, E and biotin. Biotin is often recommended in the diets of people suffering hair loss as it promotes hair growth, strength and thickness.

Lee Stafford sustainably sources its Argan Oil from local Berber women within Morocco. The kernels are gathered from Moroccan Argan trees that can live as long as 200 years and are hand crushed by the local women using traditional extraction technique

Historically used to drizzle on food, this golden oil also has fantastic skin and hair care benefits. It is brimming with antioxidants and essential fatty acids including Vitamin E and oleic acid which protect, hydrate and condition the skin, scalp, and hair.

Arnica Flower Extract has multiple scalp and hair benefits, it’s best known for it’s anti-inflammatory and antimicrobial benefits. It aids in the removal of oil, sebum, dirt and dandruff from the scalp and can help to relieve itchiness too. It can also help to stimulate the follicles to assist in new hair growth.

Avocado oil is pressed from the flesh of an avocado, the most well known superfood! The benefits of avocado are never ending… rich in oleic acid and monounsaturated fats, this lightweight oil can penetrate the hair shaft to deeply moisturise the hair from within without weighing hair down. Avocado oil also naturally contains Vitamin E which helps to protect and heal hair from UV damage.

Cera Alba, more commonly known as Beeswax, is a natural wax produced by honey bees. It’s properties make it perfect for use on all hair types by nourishing, conditioning and softening those locks.

Biotin is a B vitamin that plays an important part in skin, hair and nail health. It doesn’t just help with general hair health, it can also aid hair density, as well as stimulating hair growth.

Bladder Wrack Extract also known as Seaweed Absolute is extracted from Bladder Wrack Seaweed that is harvested from rocky shores around the world. Bladder Wrack is great a great hair care ingredient for calming and nourishing the hair and scalp for maximum hydration and softness.

Freshly bleached hair looks bright and beautiful but can discolour and go brassy over time. Purple pigments work to counteract yellow tones whereas blue pigments neutralize orange, brassy tones. These pigments deposit on the hair shaft to create icy, silver-grey shades to brighten blondes and achieve a cool, ashy look.

Cactus Flower Extract is a natural extract of the flower of Cereus grandifloras. It is a great source of moisture and hydration for the hair while also helping to protect the hair against environmental damage for stronger and healthier hair.

Cacti have cleverly adapted to their dry, desert environments to retain as much water as possible within the stem. The cactus stem is therefore a great source of antioxidants, with amazing anti-ageing and anti-inflammatory properties. It is also a fantastic ingredient for hair care, giving weightless moisture to quench thirsty hair. The vitamins and nutrients of the juicy cactus also help to replenish and restore hair natural moisture levels, leaving it hydrated and healthy.

Caffeine isn’t just great for waking you up in the morning, it is effective in promoting hair growth too! By targeting a hair loss causing hormone known as ‘DHT’ in the initial phases of hair growth, Caffeine ensures your hair follicles get all the essential minerals and nutrients required to encourage healthier, stronger hair. Caffeine also helps retain moisture rather than stripping hair of its natural oils, creating a natural shiny sheen to your mane.

Sourced from the seeds of the Camellia plant, Camellia Oil is a fast absorbing emollient known for sealing moisture into the hair and softening curl

When blended with Wheat Germ Oil, Wheat Bran Extract and special emollients, this unique mix is proven to protect from humidity, aid shape retention, provide frizz control, strengthen hair, smooth and seal the cuticle.

Canola Oil is known for nourishing the hair and scalp, imparting amazing shine and leaving curls with a frizz free finish. As an emollient, this oil forms a protective layer on the surface of the hair to seal in moisture, help to detangle curls and reduce any damage by allowing your comb to slip through without snagging.

Carrageenan is extracted from red algae seaweed and acts as a textural base to make fantastic feeling products. This ingredient creates smooth, creamy textures and ensures your favourite shampoos and conditioners feel luxuriant!

Castor Oil is well known for its great hair properties. Not only can it improve the condition of hair by strengthening the follicle to minimise breakage, castor oil can also trap in moisture for hydrated hair! Produced by crushing and pressing the seeds of the Ricinus Communis, Castor Oil also helps boost scalp health through increasing the blood flow, making this ingredient perfect for extra nourishment.

Chamomile extract, taken from dry chamomile flowers, has soothing and conditioning properties which help to strengthen the hair follicle for brighter, healthier hair. The yellow pigment of the flower helps to add a natural glow to blonde and light brown hair whilst also protecting hair from environmental damage.

Cocoa Seed Butter is the natural, edible fat extract from the roasted seeds of Theobroma Cacoa, an evergreen tree native to the Americas. It is commonly used in producing chocolate and cocoa powder! Cacoa is also an ancient superfood ingredient known as the ‘food of the gods’, rich in antioxidant and mood enhancing properties. In hair it acts as a fantastic conditioning agent leading to less breakage and split ends in addition to helping to maintain healthy scalp oil production.

Cocoa Seed Butter is the natural, edible fat extract from the roasted seeds of Theobroma Cacoa, an evergreen tree native

Derived from Copra, the dried flesh of a coconut, Coconut Oil famously has a long list of benefits. Deeply nourishing and moisturising , Coconut Oil helps to repair damage, leaving hair feeling healthy and soft with added shine.

Corn starch is a naturally derived ingredient from the corn kernel with fantastic oil absorbing properties. Corn starch is key for keeping your hair looking cleaner and fresher for longer whilst banishing greasy roots instantly.

Creatine is an amino acid derivative identical to the natural creatine occurring in the skin. It has fantastic skin care benefits, is known to help moisturise, reduce potential irritation and soothe skin. Creatine is also a hero ingredient for stressed and damaged hair. It acts as a great source of moisture and helps to improve the condition of hair by smoothing the cuticle making hair feel glossy and sleek.

Dulse extract is taken from Palmaria palmata, a type of seaweed that grows primarily around the Northern Pacific and Atlantic coastlines. It’s high vitamin content makes this the perfect haircare ingredient, helping to protect hair against colour fading and protein damage. In addition, it contains high levels of Omega-3 and Omega-6 Fatty Acids to stimulate the scalp and help with hair growth.